Creating Personas to define the expectations, experiences, behavior and objectives of your users with accuracy can sometimes be complex. This guide is there to help you navigate through this phase confidently.
We created a series of 20 drawings that illustrate different life situations. These images can be used for many purposes such as introducing your ideas, representing the customer journey related to your service or product or even to pitch your projects.
Business model e-book
Discover the Business Model Canvas, a simple way to think through your main business activities. Learn how to use this tool to build a reliable model for you, your customers and partners.